Professor & New Media Researcher at The University of Texas at Austin

Book Chapters

Chyi, H. I. & Tenenboim, O. (forthcoming). From analog dollars to digital dimes: A look into the performance of U.S. newspapers. In Gutsche, Jr., R. E. & Brennen, B. (Eds.), Journalism research in practice: Perspectives on change, challenges, and solutions. Routledge.

Chyi, H. I. & Tenenboim, O. (2019). What if the future is not all digital? Trends in U.S. newspapers’ multiplatform readership. In S. A. Eldridge, II & B. Franklin (Eds.), The Routledge handbook of developments in digital journalism studies (pp. 157-171). Abingdon: Routledge.

Chyi, H. I. & Lee, A. M. (2015). Will the Internet disrupt? A reality check on the performance of online and traditional formats across five media. In Z. Vukanovic, A. Powers, G. Tsourvakas, & P. Faustino (Eds.), Redefining disruptive innovation and added value networks in media business and policy (pp. 37-62). Porto, Portugal: Mediaxxi Formalpress.

Chyi, H. I. & Yang, M. J. (2013). Who would miss getting news online and why (not)? Examining the emotional attachment to online news – an inferior good. In F. L.F. Lee, L. Leung, J. L. Qiu, & D. S.C. Chu (Eds.), Frontiers in new media research (pp. 173-190). New York: Taylor & Francis.

Chyi, H. I., Yang, M. J., Sylvie, G., Lewis, S. C., & Zheng, N. (2013). One product, three markets: How market segmentation informs newspapers about their online readership. In G. Sylvie (Ed.), Newsroom decision-making: Under new management (pp. 223-255). Lisbon: Mediaxxi Formalpress.

Chyi, H. I. (2009). Information surplus and news consumption in the digital age: Impact and implications. In Z. Papacharissi (Ed.), Journalism and citizenship: New agendas (pp. 91-107). New York: Taylor & Francis.
[highlight] [book@Amazon]

Chyi, H. I. & Chang, H. C. (2009). Examining the use of and preference for online news in the context of intermedia competition. In L. Leung, A. Fung & P. S. N. Lee (Eds.), New opportunities and challenges of the Internet (pp. 101-123). Hong Kong: The Chinese University Press.
[highlight] [book@Amazon]

Ng, V. & Chyi, H. I. (2009). Explore online advertising effectiveness: How context clutter and repetition influence user attitudes and purchase intent. In L. Leung, A. Fung & P. S. N. Lee (Eds.), New opportunities and challenges of the Internet (pp. 145-164). Hong Kong: The Chinese University Press.

Chyi, H. I. (2006). Re-examining the market relation between online and print newspapers: The case of Hong Kong. In X. Li (Ed.) Internet newspapers: Making of a mainstream medium. Mahwah, NJ: Erlbaum.
[book@GoogleBooks]

Chyi, H. I. & Lasorsa, D. (2006). The market relation between online and print newspapers: The case of Austin, Texas. In X. Li (Ed.) Internet newspapers: Making of a mainstream medium. Mahwah, NJ: Erlbaum.
[highlight] [book@GoogleBooks]

Chyi, H. I. (2005). No one would pay for it? Web content as inferior goods. In A. Zerdick et al. (Eds.), E-Merging Media: Communication and the media economy of the future (p.45). European Communication Council Report. Berlin: Springer-Verlag.

Chyi, H. I. (2004). Niemand will zahlen? Internetinhalte als inferiore Gueter [No one would pay for it? Web content as inferior goods]. In A. Zerdick et al. (Eds.), E-Merging Media: Kommunikation und Medienwirtschaft der Zukunft (pp.45-46). European Communication Council Report. Berlin: Springer-Verlag. (The German version of the previous item).

Chyi, H. I. (1998). The medium is global; the market is not: The umbrella-upgrading model of online newspaper markets. In R. G. Picard (Ed.), Evolving media markets: Effects of economic and policy changes. Turku, Finland: Economic Research Foundation for Mass Communication & Turku School of Economics and Business Administration.

Chyi, H. I. (1996). Digital audio. In A. Grant (Ed.), Communication technology update (5th edition). Boston: Focal Press.

Conference Papers

Chyi, H. I. & Ng, Margaret Y. M. (2018). Exchanging analog dollars for digital dimes? Examining U.S. newspapers’ subscription price gap between print and digital. Paper presented at the World Media Economics & Management Conference, Cape Town, South Africa, May 6-9, 2018.

Chyi, H. I. & Tenenboim, O. (2017). Tripling the price and wondering why readership declined? A longitudinal study of U.S. newspapers’ price hikes, 2008-2016. Paper to be presented at the annual conference of the Association for Education in Journalism and Mass Communication, Chicago, August 9-12, 2017.

Chyi, H. I. (2017). The impact of digitization on the U.S. newspaper industry. Paper presented at “the impact of digital technologies on journalism” workshop, Chinese University of Hong Kong, January 13-14, 2017.

Chyi, H. I. & Tenenboim, O. (2016). Reality check: The performance gap between U.S. newspapers’ print and online products, 2007-2015. Paper presented at the annual conference of the International Communication Association, Fukuoka, Japan, June 9-13, 2016.

Chyi, H. I. & Lee, A. M. (2016). News across the Great Wall: Asian news organizations’ Web strategies for the China market. Paper presented at the 12th World Media Economics and Management Conference, New York City, May 2-6, 2016.

Chyi, H. I. & Lee, A. M. (2015). An Apple a day keeps the news away? Examining the commercialization of technology news. Paper to be presented at the annual conference of the International Communication Association, San Juan, Puerto Rico, May 21-25, 2015.

Lee, A. M. & Chyi, H. I. (2014). The rise of online news aggregators: Consumption and competition. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Montreal, Canada, 2014. Third Place, News Audience Research Paper Award from the Association for Education in Journalism and Mass Communication.

Chyi, H. I. (2014). Disrupted or misinformed? A review of U.S. newspapers’ technology-driven strategy. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Montreal, Canada, 2014.

Chyi, H. I. & Lee, A. M. (2014). Transnational media management: Western news organizations’ Web operations in China. Paper presented at the 11th World Media Economics and Management Conference, Rio de Janeiro, Brazil, May 12-16, 2014.

Chyi, H. I., Lewis, S., & Zheng, N. (2013). Is Google “stealing” your content? Examining how the news industry framed Google in an era of news aggregation. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Washington, DC, 2013. Second-Place Award from the Online News and Newspaper Division.

Chyi, H. I. & Tennant, J. I. (2013). Less is better? The impact of reduced newspaper publication schedule on advertising revenue. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Washington, DC, 2013.

Lee, A. M. & Chyi, H. I. (2013). News consumption in the age of content aggregation: The case of Yahoo, Google and Huffington Post. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Washington, DC, 2013.

Chyi, H. I. (2013). World news organizations’ Web strategies for the China market: The cases of The Wall Street Journal, Financial Times, and The New York Times. Paper presented at the annual conference of the International Association for Media and Communication Research (IAMCR), Dublin, June 25-29, 2013.

Lee, A. M. & Chyi, H. I. (2013). When newsworthy is not noteworthy: The value of news from audiences’ perspective. Paper presented at the annual conference of the International Association for Media and Communication Research (IAMCR), Dublin, June 25-29, 2013.

Chyi, H. I. & Guo, L. (2013). The picture of China in our heads: Mapping China on Taiwan’s network media agenda, 1987-2011. Paper presented at the annual conference of the International Communication Association, London, June 17-21, 2013.

Chyi, H. I., Lee, A. M., & Holton, A. (2012). Linking economics to communication research: Exploring the third-person effect on news consumers’ intention to pay. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Chicago, August 9-12, 2012.

Ju, S. A., Jeong, S., & Chyi, H. I. (2012). Will social media “save” newspapers? Examining the effectiveness of Facebook and Twitter as news platforms. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Chicago, August 9-12, 2012.

Chyi, H. I. & Lee, A. M. (2012). Will the Internet disrupt? A reality check on format preference for traditional and digital content across five media. Paper presented at the 10th World Media Economics and Management Conference, Thessaloniki, Greece, May 23-27, 2012.

Chyi, H. I. (2012). Are “digital natives” dropping print newspapers? A national survey of college newspaper advisers. Paper presented at the 13th International Symposium on Online Journalism, Austin, Texas, April 20-21, 2012. Top Rated Research Paper Award.
[Highlight & Powerpoint]

Chyi, H. I. & Lee, A. M. (2012). Theorizing online news consumption: A structural model linking preference, use, and paying intent. Paper presented at the 13th International Symposium on Online Journalism, Austin, Texas, April 20-21, 2012.
[Featured on Nieman Journalism Lab blog]

Chyi, H. I., Lewis, S. C., & Zheng, N. (2011). A matter of life and death? Examining the quality of newspaper coverage on the newspaper crisis. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, St. Louis, August 10-13, 2011.

Holton, A. & Chyi, H. I. (2011). Information surplus, information overload, and multiplatform news consumption: Updating considerations of influential factors. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, St. Louis, August 10-13, 2011.

Yang, M. J., Huang J. S. & Chyi, H. I. (2011). Friend or foe? Examining the relationship between portal news and newspaper sites in Taiwan. Paper presented at the 2011 International Telecommunications Society (ITS) Asia-Pacific Regional Conference, Taipei, Taiwan, June 26-28, 2011.

Chyi, H. I. & Chadha, M. (2011). News on new devices: Examining multiplatform news consumption in the digital age. Paper presented at the 2011 International Symposium on Online Journalism, Austin, Texas, April 1-2, 2011.

Chyi, H. I., Lewis, S. C., & Zheng, N. (2010). Writing their own obituaries? Examining how newspapers covered the newspaper crisis from the media economics perspective. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Denver, August 4-7, 2010.

Chyi, H. I. & Huang J. S. (2010). Demystifying the demand relationship between online and print products under one newspaper brand: The case of Taiwan and the emergence of a universal pattern. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Denver, August 4-7, 2010.

Yang, M. J. & Chyi, H. I. (2010). Competing with whom? Where? And how? An empirical study of online newspaper competition. Paper presented at the annual conference of the International Communication Association, Singapore, June 22-26, 2010.

Zheng, N., Chyi, H. I., & Kaufhold, K. (2010). What is Web traffic worth? A multi-dimensional model for measuring online attention on news sites. Paper presented at the annual conference of the International Communication Association, Singapore, June 22-26, 2010.

Chyi, H. I. & Yang, M. J. (2010). Who would miss getting news online and why (not)? Examining users’ emotional attachment to online news, an inferior good. Paper presented at the International Conference on “Internet Turning 40: Never-Ending Novelty of New Media Research?” Hong Kong, June 17-19, 2010.
[featured on Media Digest]

Chyi, H. I. (2010). From a distance: A ZIP Code analysis of U.S. online newspaper readers. Paper presented at the 9th World Media Economics and Management Conference, Bogotá, Colombia, June 2-6, 2010.

Chyi, H. I., Yang, M. J., Sylvie, G., Lewis, S. C., & Zheng, N. (2009). One product, three markets: How market segmentation informs newspapers about their online readership. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Boston, August 5-8, 2009.
[featured by Jane Singer @Poyter.org]

Chyi, H. I. & Lewis, S. C. (2009). U.S. online newspapers’ performance in local markets: A struggle of inter- and intra-media competition. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Boston, August 5-8, 2009.

Yang, M. J. & Chyi, H. I. (2009). Who competes with online newspapers? An empirical analysis of intra- and inter-media competition in local and long-distance markets. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, Boston, August 5-8, 2009.

Chyi, H. I., Yang, M. J., Lewis, S. C. & Zheng, N. (2009). An empirical study of online newspaper readership in local markets: Exploring differences between hybrid and online-only users. Paper presented at the annual conference of the International Communication Association, Chicago, May 21-25, 2009.

Chyi, H. I. & Sylvie, G. (2009). Local versus long-distance: Profiling U.S. online newspaper readers in the dual-geographic market. Paper presented at the “Advances in Audience and Consumer Measurement” Conference, Miami, March 26-29, 2009.

Chyi, H. I. & Yang, M. J. (2008). Is online news an inferior good? Empirically examining the economic nature of online news. Paper presented at the 8th World Media Economics and Management Conference, Lisbon, Portugal, May 18-22, 2008.

Chyi, H. I. (2007). Information surplus and news consumption in the digital age: Impact and implications. Paper presented to the “Journalism and Citizenship: New Agendas” Conference, Austin, Texas, July 13-14, 2007.

Chyi, H. I. & Sylvie, G. (2006). One product, two markets: How geography differentiates online newspaper audiences. Paper presented at the annual conference of the Association for Education in Journalism and Mass Communication, San Francisco, Aug. 2-5, 2006. Top Paper Award (the Newspaper Division) and International Newspaper Marketing Association Award for Research with Industry Relevance.

Chang, H. C. & Chyi, H. I. (2006). Voting with their feet: The relationship between political efficacy and protest propensity among Hong Kong residents. Paper presented at the annual conference of the International Communication Association, Dresden, Germany, June 19-23, 2006.

Sylvie, G. & Chyi, H. I. (2006). Beyond the local franchise: Re-examining U.S. online newspaper markets. Paper presented at the 7th World Media Economics Conference, Beijing, China, May 15-19, 2006.

Chyi, H. I. & Chang, H. C. (2005). The pictures of China in our heads: How Taiwan news media frame Mainland China, 1987-2004. Paper presented at the 14th Asian Media Information and Communication Center Annual Conference, Beijing, China, July 18-21, 2005.

Chyi, H. I. & Chang, H. C. (2004). Examining the use of and preference for online news in the context of intermedia competition. Paper presented at the “Internet Communication in Intelligent Societies” Conference, Hong Kong, July 8-10, 2004.

Chyi, H. I. (2004). Re-examining the market relation between online and print newspapers: The case of Hong Kong. Paper presented at the annual conference of the International Communication Association, New Orleans, May 27-31, 2004.

Chyi, H. I. (2004). Who would pay for online news? An empirical study on the viability of the subscription model. Paper presented at the 6th World Media Economics Conference, Montreal, Canada, May 12-15, 2004.

Chyi, H. I. (2003). The role of user perception in determining the economic viability of online content. Paper presented at the 8th European Congress of Psychology, “Networking,” Vienna, Austria, July 10, 2003.

Chyi, H. I. (2002). Frame-switching and issue salience: An exploratory study on the framing of the Columbine school shootings. Paper presented at the annual conference of the International Communication Association, Seoul, Korea, July 16, 2002.

Chyi, H. I. (2002). No one would pay for it? Web content as inferior goods. Paper presented at the Fifth World Media Economics Conference, Turku, Finland, May 10, 2002.

Chyi, H. I. & Lasorsa, D. (2001). An explorative study on the market relationship between online and print newspapers. Paper presented at the annual conference of the Association for Education in Journalism & Mass Communication, Washington, DC, August 6, 2001.

Hu, Y. & Chyi, H. I. (2001). An economic analysis of the top 20 websites in China, Taiwan, and Hong Kong. [Chinese]. Paper presented at the “Chinese Language Media and Culture: Global Communication Perspective” Conference, Lanzhou, PRC. August 21, 2001.

Chyi, H. I. (2000). An economic analysis of the Internet market in Taiwan under the Greater China scheme. Paper presented at the Annual Conference of the International Association for Media and Communication Research, Singapore, July 19, 2000.

Chyi, H. I. & Sylvie, G. (2000). The role of geography in online newspaper markets: How global is ‘global’? Paper presented at the annual conference of the International Communication Association, Acapulco, Mexico, June 2000.

Chyi, H. I. & Sylvie, G. (2000). Online newspaper economics: Perceptions of markets, products, revenue, and competition. Paper presented at the annual conference of the International Communication Association, Acapulco, Mexico, June 2000.

Chyi, H. I. & Sylvie, G. (1999). Opening the umbrella: An economic analysis of online newspaper geography. Paper presented at the annual conference of the Association for Education in Journalism & Mass Communication, New Orleans, August 1999.

Chyi, H. I. (1999). International students’ information-seeking behavior and re-socialization in a multilingual media environment. Paper presented at the annual conference of the International Communication Association, San Francisco, May 1999.

Chyi, H. I. (1998). The medium is global; the market is not: The umbrella-upgrading model of the online newspaper market. Paper presented at the “Media Beyond 2000” International Conference, London, UK. April 1998.

Chyi, H. I. (1998). Access to, use of, and preferences for online newspapers: A survey of consumers. Paper presented at the mid-winter conference of “Media Convergence,” AEJMC, Dallas, February, 1998. Top paper of the Communication Technology & Policy Division.

Chyi, H. I. & Sylvie, G. (1997). Competing with Whom? Where? And How? A structural analysis of the electronic newspaper market. Paper presented at the annual conference of The Southwest Education Council for Journalism and Mass Communication, Dallas, November, 1997. Award for Excellence in Scholarship.

Chyi, H. I. (1997). Frame switching and issue salience: Framing as a process at the second level of agenda setting. Paper presented at “Framing in the New Media Landscape” conference, Columbia, SC, October 1997.